It all started with a design and high-quality fabric and unique ideas of design. I am complete my engineering and doing a job 2years then I realized am I good at designing so, I can decide to follow my passion and not doing the job then move to my home town Delhi and start a graphic design course and also a garment manufacturing course and gain A2 grade marks. Then I found myself brain think about launching my own brand with my few designs also unique T-shirts. I want to start online to easily reach customers all over the world. To selling all unique designs and increase the visibility of my brand NAXTA.
Create high-quality fabric and print, well-designed goods that we wanted ourselves.
NAXTA didn’t start with the formal business and in fact, I had very little background no one family member in business, then I follow the expert in the business. I just tried to apply common sense and research the things out as they come up and found that the best way of learning is by doing.
AND THEN WE START WORK UP…..
Then I am launching my brand NAXTA in march 2018 with just 5 designs and 300 total T-shirts and things accelerated quickly with the help of online e-commerce sites and social media and some blogs then sales started rolling in our countries. Then I can decide to increase my design ideas and they work up.
First-year not more sale. We continued to build NAXTA by working late at night and include Sunday not leave any day to increase the designs, organizing logistics, packaging material, and orders full fill also. New design release and give better response and increase the knowledge of the brand spread organically through the word of mouth and online features. my dream of starting my own brand It’s a dream.
After I complete my design work then I am focused on T-shirt fabric quality which G.S.M best for T-shirt fabric and also which treatment do with raw material fabric apply bio-washed treatment and combed thread use or not etc… and also the print quality.
Then also talk with my family to start my work with an old home and my parents allow their old house to become the NAXTA where house and shipping center.
PUBLICITY THE WORD
Investing lots of money in advertising simply relied on word of mouth from people that appreciate
NAXTA and want to tell their friends about it with the help of internet and social media the reach of word of mouth is truly global. as a result, the NAXTA product has been shipped to customers in more than 8 countries around the world.
I am starting NAXTA after few months I decide to donate 1% of per product selling cost.